We help you
unlock the power
of your story
Stories create connection. People don’t always remember what you say but they do remember how you make them feel.
Wordstruck works with global corporates, ASX-listed businesses, tech start-ups, not-for-profits and arts organisations. We help leaders transform complex strategy into compelling stories that engage hearts and minds.
Wordstruck is led by Dr Claire Scobie, a strategic storytelling coach whose client list includes organisations like Sydney Opera House, Selfridges, KPMG and Woolworths.
After spending 25 years as an award-winning author and journalist, nowadays Claire is often found coaching top CEOs or delivering business storytelling workshops and programs to leaders.
"Claire makes it seem effortless, but I think there is a real art in not just telling the story, but what's the right story... I actually think it takes a lot of work and practice and discipline to do that. I don't think it's as effortless as Claire makes it seem.”
Caryn Katsikogianis - Chief People Officer - Woolworths Group
Our
Programs
Coaching
Regenerative Storytelling
Programs
Coaching
Regenerative Storytelling
Wordstruck Programs
Motivate your teams
Putting people at the centre of your organisation’s story. Our programs bring to life your values, your vision, your purpose and your strategy.
1:1 Coaching
Work with Claire
Storytelling packs an emotional punch. Claire coaches CEOs and their leaders to help them find the right words to influence, engage and inspire.
Regenerative Storytelling
Stories for people and the planet
A new decade requires a new narrative: one that unlocks the potential of people and businesses to enrich life and give back to the natural environment. This means disrupting and positively changing the climate narrative.
Organisations
we have worked with
